Audemars Piguet Cup Horse Race
April 29 is a day that horse fans are eagerly awaiting, and it is also an important moment for Audemars Piguet, one of the oldest fine watchmaking factories whose founder family continues to hold its management rights. This prestigious watchmaking brand has sponsored the Queen’s Cup since 1999, and this year continues to inherit tradition and make aesthetic breakthroughs.
On the day of the event, Mr. Brian Stevenson, Chairman of the Hong Kong Jockey Club, Mr. Wolfgang Sickenberg, Sales Director of Audemars Piguet, and Mr. Tim Sayler, Marketing Director presided over the cake-cutting ceremony to kick off the Audemars Piguet Cup. The three joined hands with Mr. Winfried Engelbrecht-Bresges, Chief Executive Officer of the Hong Kong Jockey Club, Mr. William A. Nader, Executive Director of the Hong Kong Jockey Club, and a special guest, the famous actor Mr. Gu Tianle, for the toasting ceremony. Thanks to all friends and guests for their continuous support.
Gu Tianle Performs Audemars Piguet
To celebrate the event and collaboration, Audemars Piguet introduced a limited edition of 100 watches and exhibited on the spot to commemorate this grand event. The Audemars Piguet Queen’s Cup 2012 Tradition Limited Edition watch showcases the brand’s exquisite craftsmanship and aesthetics. This ‘guchen’ watch is made of 18K rose gold and is performed on the stage by Mr. Gu Tianle, together with famous models Ms. Mandy Lieu, Ms. Lin Li, and actor Ms. Ye Cuicui, fully expressing Audemars Piguet. The design and extraordinary quality exude a sense of simplicity and incredible charm.
Regarding this iconic collaboration between the brand and the Jockey Club, Mr. Tim Sayler said: ‘Both beliefs coincide: training an excellent horse requires full preparation, precise vision, technology and enthusiasm. Fine watchmaking also requires Of course, all conditions must be matched with each other before the final product can stand the test of time. ‘
In addition, Mr. Wolfgang Sickenberg also took this time to announce at the event that the two parties will continue a happy partnership in the next three years. He said: ‘We are very happy to be able to participate in this event again this year, and we are deeply honored that Audemars Piguet can sponsor this competition year after year and make it the event that the city is looking forward to.
Audemars Piguet has sponsored this grand event for 14 consecutive years. The Queen’s Cup was founded in 1975 to commemorate the first visit to Hong Kong by Queen Elizabeth II and the Duke of Edinburgh. The competition is held every spring, and in 1995 it was promoted to the international level. The prize money for this event is now HK $ 14 million, attracting many horse racing enthusiasts and distinguished people from all over the world.
Audemars Piguet hosts a grand dinner to celebrate the 2012 Audemars Piguet Cup
In celebration of Audemars Piguet’s sponsorship of the Queen’s Cup, the brand and the Hong Kong Jockey Club hosted a celebration party at the Asia Society Hong Kong Centre on Friday, April 27, 2012. This event gathered celebrities in the city, including horse owners, jockeys and other well-known personalities, to write an unforgettable page for this event.
The celebration party was held at the Hong Kong Centre of the Asian Society. The building was formerly a British arsenal built in the mid-19th century, combining three first-class historic building designs. In addition, Audemars Piguet Sales Director Mr. Wolfgang Sickenberg and Marketing Director Mr. Tim Sayler also made a special trip to Hong Kong to attend the celebrations. In addition to kicking off the party, the Audemars Piguet Cup was held on April 29th.
On the night of the party, the talented singer Ms. Li Tong was invited to perform at the scene. Ms. Li Tong has participated in the production and performance of several well-known musicals including ‘Musical Moments’ and ‘The King & I’. She is currently the lead singer of the famous Broadway musical ‘Miss Saigon’ in Europe. She has won the National Singing Competition in China for three consecutive years. Her musical talent is highly recognized and she is also known as ‘the most promising Chinese genius in Europe’. The intoxicating singing with the lively and powerful jazz dance performance is really wonderful.
This year marks the 14th Audemars Piguet sponsorship of the Queen’s Cup. As always, the brand also launched the precious Audemars Piguet Queen’s Cup 2012 Traditon limited edition watch to commemorate this annual event.
In addition to being able to get a glimpse of this precious watch, the video speech of Mr. David von Gunten, Chief Executive Officer of Audemars Piguet Hong Kong and China, also surprised the guests present. Although Mr. Fan Wei was unable to attend in person, he also shared the similarities between the watch and the horse racing event with the guests via video. Mr. Wolfgang Sickenberg introduced the limited edition watch on the spot and shared the amazing aesthetics of the watch. Mr. Sickenberg said, ‘The Audemars Piguet Cup 2012 Traditon Limited Edition watch is made of 18K rose gold, and the white lacquered dial is set with rose gold Arabic numerals and hands, giving it a beautiful and elegant feel. More special The limited edition of this watch is limited to 100 pieces, which is definitely a collector’s choice. ‘Mr. Tim Slayer also announced that his cooperation with the Hong Kong Jockey Club will continue for another three years, and thank all those who have supported and participated in this event. person.
At the party, a series of ingenious Audemars Piguet watches were performed by a series of models, showing the brand’s outstanding craftsmanship, which is a perfect match with the Royal Horse Racing.
On the night of the party, the congress prepared a series of wonderful programs and wines and delicacies for the guests. The guests can enjoy the Audemars Piguet watches and return all the time. They fully felt that the Audemars Piguet Cup will be equally shining .